Overcoming Roadblocks: The Plastic Pollution Problem
The world is full of hardworking people helping to keep microfiber pollution in the conversation and to make it a problem that gets solved rather than a burden that gets bigger. We know that we are just one part of a much larger, global movement. At Filtrol, one of the biggest conversations we have as researchers and experts on plastic pollution is about the roadblocks that get in our way. Some of our challenges can be solved with engineering. Some with more funding or by working together. Some of them require a much bigger, more fundamental shift in our culture.
As much as we can, we’re going to work hard to overcome roadblocks and solve the plastic pollution problem.
Roadblock 1 – Funding
Research and development costs money. Any time our engineers look to re-examine microfiber pollution and find different ways to stop it from continuing on its path, it costs something. Every iteration of our product is another investment of our resources. And every investment of our resources is a commitment by our team and network. The work that the Filtrol does to stop plastics from leaving your home came because of engineering innovation. Which, in this context, is really just a fancy word for trying and then trying again and then again…and then again. Which is another fancy word for time and money.
Roadblock 2 – Education
Many of the challenges that we face in our efforts to solve microfiber pollution exist within the human mind. Many people are not aware of the true extent and implications of plastic in our environment. This lack of awareness or education translates into apathy for many people. And apathy is a brutal adversary.
So from our perspective, the more we can educate people about the realities around us, the more people we have to join us in our fight for our environment.
Roadblock 3 – Worthy Competitors
We live in a culture filled with challenges and causes. From the months-long battle against COVID-19 to the shifting cultural tides regarding race relations throughout our country, there are many people fighting for many causes that are serious…and worthwhile.
Each fight takes education, money, and passion.
At Filtrol, we understand that there are many worthwhile causes being discussed right now. Each cause has significant implications for our culture…for our communities, our country, and for our future.
The roadblocks that we face in our efforts are not unique to Filtrol. They are, however, something that we must overcome if we are going to make an impact on the world around us.
We remain as committed as ever to stopping plastic pollution and it’s devastating effects on our environment. We understand that this battle will take a long time, a lot of commitment and dedicated resources. We understand that in this fight, success is measured over long periods of time.
Will you join us in our cause?