At Filtrol, our goals are somewhat aspirational. We say things like “stopping plastic” and “solving the plastic pollution problem.” We are making some big, bold claims and setting our sites on some pretty extravagant deliverables.
But we’re not naive.
We know that the problem we’re up against is enormous. We know that the real numbers on the amount of plastic entering our streams, rivers, and oceans are simply estimates. We know that the implications to the careless manufacturing and disposal of single-use plastics are still up in the air. We know that plastic is being consumed by wildlife and by humans at alarming rates. We know that plastic is being manufactured at rates that can’t even be compared to the rates at which they’re breaking down.
But we’re not slowing down.
We are working hard on newer, more efficient, more affordable versions of the Filtrol, with prototypes and filtration media lining our shelves. We are researching and learning from our competitors — knowing that we are in the minority of businesses who actually celebrate the work of those on the same mission as we are. We are working on more effective methods for educating people on the harmful implication of plastic and more productive ways to get a Filtrol into the hands — and onto the laundry systems — of every home and business.
Join our Fight?
If you don’t already have a Filtrol installed on your home or commercial laundry system, consider buying one. It’s a worthwhile investment. If you don’t know much about plastic pollution, learn more (link to blog). To keep up-to-date on what we’re doing at Filtrol to turn the tides on plastic pollution, click here.